Privacy Policy

Who we are

ElectaMeter (electameter.co.uk) is an independent, non-partisan UK political analytics dashboard. We are based in the United Kingdom.

What data we collect

ElectaMeter does not require you to create an account or provide any personal information to use the site. We collect the following data automatically:

• Analytics data — We use Google Analytics to understand how visitors use the site. This includes page views, approximate geographic location (country/city level), device type, browser, and referral source. Google Analytics uses cookies to distinguish unique visitors.
• Service worker cache — If you install ElectaMeter as a Progressive Web App, a service worker caches page assets locally on your device to improve performance. No personal data is stored in this cache.

Cookies

ElectaMeter uses the following cookies:

You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on, or by declining cookies when prompted.

How we use your data

Analytics data is used solely to understand traffic patterns, improve the site, and monitor performance. We do not sell, share, or transfer your data to third parties for marketing purposes. Google processes analytics data in accordance with its own Privacy Policy.

Your rights under GDPR

If you are in the UK or EU, you have the right to:

• Access the personal data we hold about you
• Request deletion of your data
• Object to data processing
• Withdraw consent at any time (by clearing cookies or using the opt-out link above)

Third-party services

ElectaMeter aggregates publicly available data from third-party sources including polling organisations, betting platforms, and Electoral Calculus. We do not share any user data with these services.

Contact

For any privacy-related queries, please contact us at privacy@electameter.co.uk.